Is starting a YouTube channel right for you?

TRANSCRIPT:

I almost titled this video, why you "should" start a YouTube channel in 2022, but then I thought let's drop the should and just think about is starting a YouTube channel, right for you. Because while it's been a really helpful decision in my life, it's enabled me to generate, you know, hundreds of dollars in passive income every month.

It might not be the right step for you. So let's go through some of the pros and cons, so you can decide whether it's the right step for you to start a YouTube channel. There are of course, several advantages to starting a YouTube channel. You can grow your audience and reach more people. You can make a worldwide impact.

So even if you can't necessarily work with too many clients, one on one, or you can't, you know, serve someone because they can't afford your services. That's okay. Because you can still create videos that are helping people, even those that can't necessarily afford to work with you right now. Or may never be, may never choose to work with you.

You're still able to have a big impact on people throughout the. another wonderful thing about starting a business, starting a YouTube channel for your business is that you can establish additional streams of income. So I have multiple streams of income as a result of having a YouTube channel. I'm able to promote affiliate programs through my videos and the description of my videos.

Um, I sell my digital products and courses. I had a membership in the past. I I've done one-on-one coaching one-on-one tutoring. So there are so many ways that you can drive traffic from your YouTube channel, into your paid services and offers. And that is definitely a major perk of having a YouTube channel.

Some other things are that you can establish credibility. So if you are. Someone that's kind of rising up in your niche and you really want people to see who you are as you wanna be seen as the go-to expert in your industry. Then that is a really great way to do it by starting YouTube channel sharing knowledge, explaining your expertise and just giving value to people for free.

Okay. So let's talk about the cons. I'm gonna keep it real short and say it's a lot of work to start a YouTube channel. And I know that. I think part of that is a mindset thing. Like we see all these YouTubers that have really fancy cameras and nice setup and everything looks perfect. They're editing is amazing and all these things, and then you try to start it yourself.

And you're like, my videos don't look like that. And honestly, it's just a lot of work to start a channel because. It's kind of like an emotional roller coaster, because there'll be times when you're running your channel. If you run your channel long enough, they're gonna gonna be these high points where you're getting a lot of views, getting subscribers, maybe a video is getting more popular than normal.

It's reaching more people than usual and you're getting positive comments. Things are going really well. It's driving traffic into your business and then there's gonna be slow periods. Like basically the past year and a half of my YouTube channel where things are going down, you're losing subscribers, you're getting less views.

You know, things are just kind of slowing down a lot and it almost feels like you just want to give up. So that's. that those are the cons. Those are the cons. It's a lot of work. It's hard. It can, you have to kind of like be persistent and know that it's not always gonna be like up and up. So if you are, if you've watched this video this far and you are like, okay, Sonia, I get it.

There are cons, but I hear the pros and I wanna start a YouTube channel. First of all, leave me a comment below and let me know what your YouTube channel is gonna be about. Or if you already have YouTube channel, let me know the topic. Um, you can tell us like what your channel's about and who you help. Okay. So let's get into some tips for you.

If you decide that you do wanna start a YouTube channel. My first tip is to look at your analytics, but don't look too hard at them because your analytics analytics are gonna give you a lot of detailed information about how long people are watching your video. how they're finding your videos, um, which videos they're liking, things like that.

But the reality is if you get too caught up in what that data says, Then you are gonna end up miserable because you are basically creating content for the algorithm and not thinking of the people that are watching your videos. You're thinking of, is this gonna get a lot of views? Is this gonna get more subscribers?

You really wanna think about the people that are on the other side of the camera. Now you wanna recognize what's within your control and what's out of your control. So what's within your control while you can control the quality of your videos, you can control how many videos you make per month. You can control what you say in your videos and things like that.

What you can't control is how many impressions your videos get on YouTube or the response that you get from random people. If they troll your, if trolls show up on your video, those are the kind of things that are out of your control. So honestly, when you're starting a YouTube channel and you're creating videos, there's a lot that's out of your control.

And you really wanna just focus on creating, doing the best you can creating good content, but also just like not burning yourself out because YouTube is a long game. And if you try to go really hard and hustle hard and try to like create as many videos in a very short period, it's, it's not gonna last.

It's not gonna be sustainable. If you are kind of new to the whole content creation game, and you are afraid of putting yourself out there because you're afraid of what your. Family's gonna think what your in-laws are gonna think step back for a second and think is that person that I'm worried about is that the person who I'm like, oh my gosh, you know, my sister-in-law is really gonna judge me for this.

Is she your target audience? Is she the kind of person that would wanna buy your products? Is she the kind of client that you would wanna work with? Most likely, no. You're trying to reach a different type of person. so, and even if, even if technically like you're serving moms and she is your sister-in-law is a mom, things like that.

That doesn't mean that you should let that person's opinion or perception of your channel hold you back. You really want to think about who is the type of person I wanna work with, who are the type of people I wanna help, let me create content for them and not worry about the opinions or the judgements of family members, friends, or strangers on the internet.

Feel like they really need to leave a mean comment. So my battery died, right as I, right as I was wrapping up this video, I just wanna let you know that I'm hosting a five day online event to help you create your first YouTube video. It's a challenge. It's gonna be a lot of fun. If you're interested, check out the link of the description below to learn more information.

I Quit Social Media Two Months Ago... here's how it's going

TRANSCRIPT:

I started running an online business in January, 2018. And for pretty much that entire time I was using some social media platform, whether it was Facebook, Instagram, TikTok, LinkedIn, something like that. But two months ago, I made the decision to get rid of all my social media apps, aside from YouTube.

And just see what things would be like without them. So in this video, I'm gonna share five positive changes that have happened since deleting my social media accounts.

So the first one is that I read four books from the same author. I think it was mostly in June and it was an author named Sonya Lalli, same name as me.

And she's an Indian American author who writes romantic comedy. So I read all of her books. They're all. Um, they all feature like what it's like to grow up in the United States as in, well, no, not in the United States. She's a Canadian author. I think so. Basically she talks about what it's like to grow up as, um, someone that has parents from India that have traveled to this new country and navigating two cultures and the books are really fun because for the past several years of having a business, I always felt like if I'm gonna read, it has to be something that makes me think it has to be something that grows my business. It has to be something that helps me make more money or become a better person.

And I was so focused on self development and growing my business that I didn't think of. "What if I just read something for fun?" And so that's why I ended up reading these romantic comedies and I absolutely love them. Um, I haven't read any fiction books over the last few weeks just because I read all of her books and need to find another author that I really like.

Um, but that is a positive thing that happened since deleting my accounts. I.

The second thing is that I have more clarity on my own goals because I felt like it was getting to a point where I was using Instagram a lot. And I was checking it every day. I was looking at what people that I admire were doing from day to day or, you know, what they were showing on social media about their day, you know, those highlights that they were showing.

And I kind of like. Based on what they were teaching based on what their goals were. I feel like I was losing sight of like what I really wanted from my life and my business. So by stepping back from Instagram, in particular, Instagram and Facebook in particular, I felt like I had more clarity on like, Hey, how do I wanna run my business?

And how do I want this to fit into my life? Because I've been following a lot of people that are saying like, here's how you can. Make six figures. Here's how you can make seven figures in your business. And when I step back and I deleted everything and I tuned into my own voice, I realized that that's not as important to me.

I, I mean, making a million dollars in my business is not very important to me. If I can make multiple six figures and actually pay myself around 50% of that, that would be really cool. Um, But it's not, I'm not going to sacrifice my health or my happiness or anything in order to reach that goal. So I'm all about slow growth and that is a good, a long term goal would be to hit like 250 to 500,000 per year in annual revenue.

But it's really important. It's more important to me that I am enjoying my life. I'm prioritizing my health. Um, and I'm not getting too caught up in the numbers. So that is part of what gave me some clarity. Around my business. Another thing that I've been doing is I've been exercising. So I was, I have kind of made exercise like a priority over the past several years.

Like I try to walk on a daily basis, usually like a few times a day, depending on the weather and my energy levels. Um, but I've also started incorporating like this like interval jogging routine, which my physical therapist helped me come up with where I. Walk for like three minutes. And then I jog for a minute and I, and I, uh, transitioned between those two things and that's really helped me to get my heart like pumping and, um, get more in like an active zone because I know that, um, It's recommended to get like 150 moderate minutes of exercise per week or something like that.

So I'm kind of before it was just like, Ooh, I'm just gonna get a walk as much as I can. But now I'm like, how could I increase the intensity of my exercise to keep myself in good health? So that's been more of a goal, whereas before I spent so much focus on like social media and like what other people were doing and what I was showing about my life that I just didn't really make time for like these important goals.

Okay. Another thing that I've been doing is I have been taking better care of my body or trying to at least, um, meal planning has always been something that has been challenging for us. Like anything that it's like, you're planning and executing far in advance.

Same thing. I, I feel the same way about batch creating YouTube videos. So in the same sense, like batch creating food, um, feels kind of weird to me. Like it's not really, I kind of like, feel like it's hard to plan meals in advance when I don't know like what I'm gonna want to eat that particular day, or like when you create a big amount of food and then you're eating it throughout the week.

And it's just like, sometimes I prefer to just cook something fresh. And eat it that same day. Like it doesn't for me, it doesn't have that same appeal after it's been the fridge for several days. Um, So basically meal planning has been something that we've been doing. I joined this 90 day program. That's focused on weight loss and, you know, taking care of better care of yourself, eating whole foods, eating a, you know, a cleaner diet and things like that.

So we've been meal planning and I've also been trying out intermittent fasting. Um, I think more specifically time restricted fasting. So I try to finish eating by like 7:30, 8:00 PM at night. And then I'll start again. Around like 10:00 AM in the morning. So maybe you're hearing that and you're like, oh, I do that every day.

Cool. Um, I mean, we all have some sort of fast from the time we stop eating at night to, you know, when we're sleeping, we're, we're not consuming any food. Um, but I'm kind of like extending out that period a little bit longer, um, to see what benefits can have on my body.

And then the final positive change that has happened as a result. Getting off social media is that I've been working less. I think that there was a lot of pressure because I was, you know, like on a daily basis I was checking Instagram and like, there would be like specific people whose stories I would watch. And then it always kind, I kind of had this mindset of like, oh, I need to work more.

I need to make more money. Um, . And when I got away from all of that, when I stepped back from all of that and I focused more on myself and you know, my life and my goals, I, I realized that I don't really wanna work that much. um, I kind of feel like I maybe got into the wrong crowd, which sounds kind of strange, but like, I feel like I got into the wrong business community and the people I was surrounding myself with were kind of like hustling hard and that's not, doesn't really work with my health.

It doesn't work with my family. Doesn't work with my lifestyle, my priorities. So it's been really nice just to step back and be like, Hey, maybe I don't want to take on a ton of clients, maybe I, you know, Just want to generate passive income through my YouTube channel and have that be enough without having to just keep trying to reach for a bigger and bigger goal, make more and more money.

So I've been working less, I've been enjoying the summer, just more relaxed. And one thing I wanna add is that, um, when I initially deleted my Facebook and Instagram in May , it was really hard. The first 30 days were really hard, particularly because I knew that both Instagram and Facebook have this like 30 day period before they permanently delete your accounts.

And I was. unsure if I would make it through that complete 30 days without reactivating my accounts and being like, okay, I just need to check it. Um, but once I got past the 30 days, once I knew that the accounts were completely deleted, I felt a lot of peace and relief. Um, because I know that like, even. I don't feel like anything has to be this lifelong, permanent decision, even if I decide later, okay.

I feel like I'm ready to get back on Facebook. I feel like, you know, there's some perks to being on Instagram. I think I'm ready to go back. Um, I'm not against that. I'm not opposed to that. Um, but just right now, it's not good for my mental health and for myself. But, um, if I were to go back later, I feel good knowing that those old accounts are not there anymore.

And then I could start fresh from scratch. So those are some positive changes that have happened in my life since leading social media accounts. And my business continues to make money, thanks to my YouTube channel. So if you want to start your own YouTube channel, let me know in the comments below what your channel would be about.

I Stopped Using Facebook & Instagram to Market My Business, Here's Why.

Quitting is Not Failure

I want to talk about my decision to quit Facebook and Instagram. On this channel, I’ve discussed quitting things before – quitting teaching, my tutoring business, and transitioning to new endeavors. I believe it’s natural to make changes in our lives and evolve.

There’s a lot of rhetoric suggesting that quitting equals failure, but I strongly disagree. There’s nothing wrong with choosing to stop doing something, whether it’s a career change or deciding to leave a social media platform. We need to embrace these evolutions in our lives.

Instagram Has Changed Over Time

Instagram has changed significantly since I started using it for my business in 2018. Initially, it was simpler and more focused on photo content and stories. Over time, with the rise of TikTok, Instagram has shifted to compete by prioritizing reels. While I initially enjoyed creating reels, the platform’s redesign made it challenging to use without getting distracted.

I used to love sharing updates about my day-to-day experiences, including living with health conditions, raising children, and running a business. However, Instagram no longer felt right for me. By the end of May, I decided to delete my account. It officially disappeared at the end of June, and I haven’t looked back.

Is Facebook Bad For Your Mental Health?

Similarly to Instagram, Facebook became overwhelming for me. In May 2022, there were several tragic events in the United States, and the discussions surrounding them were emotionally taxing. Consuming so much information negatively impacted my mental health.

Some may wonder why I didn’t just delete the app or deactivate my profile. For me, completely separating myself by going cold turkey was the best option. Over the years, I’ve deleted my accounts multiple times, starting from scratch each time. This time, I’m uncertain if I’ll ever return.

Marketing My Business On Instagram Was Not Working

Another reason I left Instagram was its lack of return on investment for my business. While some customers did find me through Instagram, the numbers didn’t justify the time and energy spent. I realized I could achieve similar results through email marketing or other platforms that didn’t negatively impact my mental health.

Social Media is Addictive

Both Instagram and Facebook are designed to be addictive, keeping users on the platform as long as possible to maximize ad revenue. This design affects attention, mood, and mental health. For me, the constant comparisons and frequent checking were too distracting.

Choosing Health and Wellbeing Over Social Media

Ultimately, I chose to quit these platforms for my health, wellbeing, and family. The time and energy spent on social media could be redirected to other areas of my life. Even if it meant taking a risk or building my business differently, the trade-off was worth it.

Marketing Without Social Media

If you want to make money from home without relying on social media, I encourage you to consider either making YouTube videos or starting a blog like the one you're reading now.

While Youtube is sometimes categorized as social media, It works differently. Your videos can get views years after they are created, and continue to bring more sales!

Learn how to make money using YouTube

Download the roadmap!

About the Author

I’m a married mom of two and a former classroom teacher. Despite facing significant health challenges, I’ve earned over $70K from home all while keeping my well-being and family as my top priorities. I’m here to help you do the same with blogging, email newsletters, and YouTube!

Episode 6: How YouTube is Different From Social Media

TRANSCRIPT:

Welcome to the Sonia teaches video podcast, where we talk about launching YouTube channels, that you can start generating more sales in your business without working more hours. Welcome to the show.

Have you ever thought about completely deleting your social media? I know I have, and a few months ago I almost quit social media, but of course, apps like Facebook and Instagram have this 30 day grace period before permanent deletion. And I only ended up lasting 14 days. And honestly, I'm not alone. These apps are designed to be addictive.

And I know that that is a tricky word to talk about. So I know that might not be the best word to describe it, but. What I mean is they're designed to create an attachment so that you want to spend so much time on the app that you get distracted by other things, I was reading a book called how to break up with your phone and the author talks about how they literally have engineers.

Design the app so that you spend as much time as possible on these apps. That being said, YouTube is also an app. YouTube also prioritizes people spending as much time on the app as possible. And so what's the difference between something like Facebook and Instagram versus YouTube? Well, the difference is the lifespan of videos on YouTube is years.

Whereas, if you're spending all your time on Facebook and Instagram, not only are you getting trapped there and super distracted by all the content that is existing there, but also the content you're creating only has a lifespan of maybe 24 hours. And if you're lucky with the reels, maybe a couple of weeks, but it's nothing compared to having YouTube videos.

Get views years and years later, for example, I have a video from December, 2020, so about a year and a half ago that got over 1000 views last month and generate $20 in ad revenue. So $20 in ad revenue might not seem like much, but that is a video that I created a long time ago. That is still making money for me today.

And I want to emphasize that ad revenue is not what we're focused on in this podcast. We're actually focused on directing traffic into your paid services and offers through your YouTube channel. So that being said, maybe that video only made $20 in ad revenue. But it's made so much more money from people finding my YouTube channel, finding my old videos, and then going on to buy my digital products just in the last 10 days alone, I've made over $120 in digital product sales from customers.

I don't even know. And the way that we figure out that they found me on YouTube is that when they join our customers only Facebook group, we ask how they found me and almost every single customer has said, they found me on YouTube and we have close to 200 members in that group. So I want you to take a moment to imagine with me, if you had started your YouTube channel six months ago or a year ago, you could be generating digital product sales right now.

You be hanging out at the beach, generating passive income, making money and being totally relaxed. I know it doesn't feel like something that needs to happen urgently, but you're leaving money on the table by not starting a channel now. You can Google your way to starting a YouTube channel, but if you.

Seek out how from someone else like me, you'll save so much time and earn money so much faster. And for that reason, I want to share a little bit more about my course money-making video, which is all about helping you to create videos from start to finish so that you have a simple, repeatable process.

For your YouTube content creation so that it doesn't have to be hard. It's something that you can maintain consistency with because I know sometimes the biggest challenge with starting a YouTube channel is just figuring out how to find the time to dedicate, to setting it up and creating it. That's why I want to take out the guesswork for you and make it really simple with this course.

So by taking this course, Not only will you have this easier way of creating your videos, but you also get to reap the benefits of having YouTube channel itself. You can start establishing multiple streams of income. Um, I actually have a video where I talk about all of my income streams and how much money I made total in 2021.

It was my highest revenue year. I made $30,000 and I'm super excited about that because I really don't work very many hours. I work. One to two hours per day. And so making $30,000 having two young children, having chronic illness was, it was amazing. Like, I am really excited about it. I know a lot of people talk about like hitting six figures and stuff, and that's great.

But for me, that hitting just under 30,000, I made a little over 29. It was such a huge accomplishment for me. So. Just imagine what it would feel like to only be working a few hours a week and making that much money. I didn't run ads. I don't have a team, so I don't have a ton of expenses from outsourcing or anything like that.

And I'm really proud of that accomplishment and really excited about it. And so if you are somebody that already has a six figure business, or you you're making, you know, 10K+ months, then what's the benefit of YouTube channel for you? Well, you can still add those additional income streams. So when you start your channel, you can start generating leads from your YouTube channel.

I just had somebody find me from YouTube and he became a one-on-one coaching client, and that was a $3,600 three month package. So I know I've been emphasizing being able to sell digital products and create passive income. But even my one-on-one coaching clients who are paying thousands of dollars to work with me are also finding me on YouTube.

So it's just such a powerful tool that you can use to. Finding high ticket clients to start selling your digital products and services and just make the whole process easier. So you don't, you can get off the hamster wheel of social media and stop burning yourself out, spending all day on Facebook and Instagram.

So, if that sounds good to you, I encourage you to check out soniateachesvideo.com, where I share more details about my course Money Making video. And if you have any questions, feel free to reach out to me at sonia_teach on Instagram. Thanks for listening. And I'll see you in the next episode.

I hope you enjoy the show. And if you did remember to subscribe and to stay updated, head over to my Instagram at sonia_teach. I'm Sonia, and I'll see you next time.

Episode 5: Ingredients To a Successful YouTube Channel

TRANSCRIPT:

 Welcome to the Sonia teaches video podcast, where we talk about launching YouTube channels, that you can start generating more sales in your business without working more hours. Welcome to the show.

When I first started my channel in 2018, I had no idea what I was doing. I was an online tutor that. Posts a whiteboard tutorial for other tutors who might be trying to figure out the same thing. I wasn't trying to become YouTube famous. I just wanted to be of service and I didn't have any sort of strategy in this episode, I'm going to share some YouTube gold.

In other words, the ingredients to a successful channel. I want to take out some of the guesswork for you so you can launch your channel with. Okay. So let's just dive right in and talk about some of the ingredients for a successful channel. The first thing that you want to think about is creating videos that solve a problem for your ideal customer, by the way, you might want to be taking notes for this episode.

And if you are doing something like driving or you're going for a walk or doing anything like that, please make sure that it's, it's safe for you to take notes. So if you're driving, please don't use your phone or anything like that. Um, yeah. Come back to this episode later when it's safe for you to do so.

And you're, you know, sitting on the couch and you can take notes later. So come back to this later in case. Not able to do so now. Okay. So anyways, you want to create videos that solve a problem for your ideal customer. This is so important. So the reason that my videos from 2018, 2019 2020 still get traction today is because they're solving.

Significant problem that people have. So in, for example, in my channel, I have all these, this whole library of videos for people that want to start an online tutoring business. And at the peak of the pandemic, people were, were, were quitting, their teaching jobs and, you know, teaching online from home. And it was such new territory for so many teachers.

So the videos were super relevant to them. They were solving a problem. They, that was huge for them. And it still continues to be relevant. Now, even as, you know, it's may 2022, even as things you know, are improving, hopefully. People are still interested in online tutoring. It's become a more popular topic for people.

So they're still seeking out my videos and they're still purchasing my products as a result. So that's really important. You're not just creating videos that are just random. You really want to create videos that solve a problem for the people that you want to serve. So not only are they solving a problem, step two is creating videos that directly relate to your paid offers and services.

So this is really important. If I am targeting people that I'm  I'm just going to use the teaching examples, just because that's my background. So maybe there is a tutorial, maybe there, I do some research on YouTube and I figure out that a lot of people are searching for a specific type of software. I think there's something called like Flipgrid or something.

Some maybe you're familiar with it. I'm not, I've just heard about it. Um, maybe that's a trending topic or Outschool. Outschool is a platform that allows you to. Offer online classes to students all over the United States. And if that was a trending topic on YouTube, if I had determined that that was a trending thing, then I don't actually know anything about Outschool.

Like I am not an expert at outschool. That's not something I ever did. Um, I had my son take a couple of classes, but as a teacher, from a teacher's perspective, I haven't ever taught classes on outschool. So. If I were to create a video about it and maybe it went viral, it wouldn't be relevant to the people I want to reach because if those people reach out to me and say, Hey, can you help me with my outschool interview or outschool application?

Can you help me? Get a position or whatever. I don't know the correct wording. I wouldn't have that service. I wouldn't have a directly related offer. So even though it's within my niche, sort of, of online teaching yes. Outschool is an online teaching platform, it's not directly related to the offers that I have.

So I want to consider that when I'm generating videos is like, Hey, is this going to solve a problem? As well as drive people to. Offers like, is it going to be related to my offers? So step three is consistency. And we've talked about this before in the podcast. When I talk about consistency, I'm not saying that you have to post one to two times a week.

We're busy people. I get that. That's not realistic for you. And I don't want that to be a barrier for you to start a channel. So instead of trying to post one to two times a week, I recommend one to two times per month find a frequency that works for you. So if you're posting once the first Friday of every month or every first and third, Friday of every month, try to find some sort of schedule.

Viewers know what to expect. I admit that even though I aim to post one to two times a month, I'm not consistent about the day of the week or anything like that. So it's always kind of like sporadic and, um, I haven't like created a routine for my, my viewers. And I'm just admitting that as someone that's been on the platform for four and a half years, I still haven't gotten it figured out how to be.

Really consistent. Although I do try to put a video out every month. I don't have a specific day or time for that. Um, but if you can, if you can be consistent about a day of the week, you know, that could be helpful for your audience to know what to expect. And then finally, and I could be using this word wrong, but I'm just going to throw it out there.

You need. Tenacity, you need to be willing to persist even when you're not seeing the results that you desire. And that is such a big part of YouTube, is that it's not going to happen for you right away. Like, well, like I said, the videos that I created in 2019, 2020 are getting traction. They got traction in like 2021, 2022.

So it takes time for YouTube to recognize. Who to show your videos to, for the algorithm, to just like, understand your niche, your topic, who, who it's relevant for, because if you're creating enough videos and you're following my tips, then the algorithm is going to work in your favor in a sense that it's going to show your videos to the people that need to see it.

Yeah.

But that's not necessarily going to happen right away. You need to have a library of videos created in order for YouTube, the YouTube algorithm to have enough information, to know who to show your videos to. And I know I'm like talking about the YouTube algorithm. Like it's a person. But hopefully you understand what I'm saying?

And if you need more clarity, you know, feel free to DM me on Instagram at sonia_teach. And I can talk more about it in another episode now that I'm the expert on algorithms because I'm not, but I think that's just like a basic. Beginner way of explaining how it works is like, you really want to be able to show up on YouTube as a recommended video.

And the way that that happens is creating content that is like relevant to a specific type of person, a specific audience. So then if you're wondering, okay, so how do I determine who this audience is? How do I figure out who my ideal customer is on YouTube? Well, I want you to think about the same ideal customer that you have been targeting on other platforms, but what is the age of that person?

Are they married? Do they have kids? What is their occupation? You know, are you targeting business owners? Are you talking, targeting consumers? Um, those are all things that you want to think about. And I assume if you're listening to this podcast, you probably have some of those answer questions already answered.

Um, you just kind of have to translate it to YouTube and, you know, consider your favorite client that you've ever worked with. Have that have a vision of that client in your mind and take note of like, what kind of questions is that client have when you worked with them? Like, what kind of things were they asking you?

What were they worried about? What were they stressed about? And then do some research on YouTube itself. To figure out how their problems and their questions are directly related to what people are looking for on YouTube. So I actually have a video all about how to get started with keyword research on YouTube.

I'm going to link it in the show notes so that you can refer to it later. In that video, we get a little bit more in depth of how to figure out how to translate what your clients are asking and how to translate that into YouTube language, to figure out what kind of verbiage people are using on YouTube to solve that problem.

And if you'd like me to create an episode more about keyword research and things like that, um, definitely let me know, send me a DM, let me know. Okay. So now you might be wondering. I know that I have to create videos that directly relate to my offers. I know that I have to figure out who my ideal client is, but how often do I actually promote my offers?

So what's worked for me personally, is to mention my offers where it's relevant during my videos. So for example, I had a video about mistakes that teachers make when managing their money. I don't, I don't know. I don't remember the exact title. And then in the video I referenced my tutor pricing calculator.

Now somebody actually mentioned to me that I screen share my tutor pricing calculator. So if someone really wanted to, they could just like make their own version and not buy mine. But. I mean, hopefully there'll be some people that see it and think, oh, I need that. And then end up purchasing it. Um, that's actually not one of my most popular products though, but a lot of people watch my videos and they hear me talk about marketing and ideal clients and things like that.

And then they're like, okay, I need a straightforward, clear strategy of how to find tutoring clients. And I have a masterclass that's called how to find tutoring clients online. So. I'll say in my videos, if you want to learn more about this topic, then check out my masterclass. The link is in their description.

You want to make sure your paid offers are listed in the default description of every video. So if you go into YouTube studio and you go into your settings, there's something called default description and you can, and what will happen is when you put that information in your default description, it will auto-populate into every video that you upload so that people can purchase your products really easily.

And then also, sometimes you do have is not necessarily great for like time-sensitive offers because you know, you might be talking about something that's launching next week. Whereas, your video might be watched like a couple of years later and it's not relevant anymore. You can still promote them, but you might, it's, it's kind of better for things that are available all the time.

And so you can reference them during your video. At the end of your video, you can mention it. You don't want to end every video with promoting an offer because YouTube will kind of catch onto that. They have all these ways of collecting data based on like what you say in your videos. Um, So the end of the video, most of the time, you kind of want to direct them to watch it another video, but you can also mention a paid offer if you want.

And then I want to quickly cover equipment and software. Um, I've talked about this before, but I'm just going to reiterate, I'd recommend starting with either your phone or a webcam, just be aware that your phone has a limited amount of storage so that it may become an issue. Since video files are so large.

For editing we use and love Wondershare Filmora, it's great for beginners and has everything you need to get started. Plus they have helpful tutorials on YouTube. So after listening to this episode, what other questions do you have about starting and growing a YouTube channel? Feel free to send me a DM at Sonia_teach and let me know.

So I can adjust, address those questions in a future episode. Thanks for listening. And I'll talk to you soon.

I hope you enjoy the show. And if you did remember to subscribe and to stay updated, head over to my Instagram at sonia_teach I'm Sonia, and I'll see you next time.

Episode 4: How Overthinking YouTube is Keeping You Stuck

TRANSCRIPT:

Welcome to the Sonia teaches video podcast, where we talk about launching YouTube channels, that you can start generating more sales in your business without working more hours. Welcome to the show.

Have you ever gotten stuck in. The mindset of overthinking and you just didn't know how to move forward. Honestly, I kind of felt that before recording this episode, because I was like, okay, what is the perfect way to hook people in? How do I start this episode in a way that's engaging and interesting.

And then literally the episode is about how you need to stop overthinking. And so I had to stop overthinking and just record and go for it. Worst case scenario. If it doesn't turn out as good as I wanted it to, then I can just rerecord and that's okay. But the reason I wanted to talk about this is because I see this as a way that a lot of my clients get stuck.

What happens is they just overthink the whole process of creating YouTube videos or even getting started. And it keeps them stuck. And. The ways that they're overthinking is it can, it can manifest in some different ways. It might be that you have been wanting to start a channel dreaming of starting a channel.

You have all these ideas in your head about what topic you want to cover, but then you don't actually take action. And start that channel, or maybe you started a channel, you created a few videos and you have these ideas of like future videos that you want to create, but you feel stuck and you haven't moved forward with actually creating those videos.

So I think where this whole overthinking comes from is that a lot of us are, you know, recovering perfectionist or PR. I don't identify as perfectionist where we have this mentality in our head that. If I, you know, just plan this out well, enough, if I just prepare enough and like everything, then I'll get to a point where it will be, you know?

Perfect. And I know for me, even with recording this episode, I was like, you know what? I'm a little bit tired, but I'm just going to go for it. And even if this just becomes a draft that's okay. I know that Denise Duffield-Thomas in one of her books, I don't remember the exact quote, but she kind of talks about that too.

Like if you're someone that gets stuck. In perfectionism, then think of everything as a draft, create your website, considered a draft, create your YouTube channel, considered a draft. You can always go back and change things later. You can always go back and upload more videos and get better and things like that.

So if you kind of consider it as like, okay, this isn't the final copy, but I'm going to put something out there. I can always update it later. There's something kind of comforting about that. And it might be a mindset shift that can really help. So, if you are getting stuck with overthinking, my honest advice for you would just be to get started.

And I know that that can be scary. And honestly, sometimes you want to get started, but you also definitely want to have a strategy behind it. You don't want to just be creating random videos. You want to make sure that you are creating videos that are relevant to. You know, your paid offers and that you're intentional about the content that you're creating, that you have some sort of plan, but you just don't want to get so caught up with.

You know, making the perfect title, the perfect tags, the perfect description, the perfect set, the perfect background that you just don't end up creating anything at all. So my action step for you is if you haven't created a video before for YouTube, or if you have created videos before and you're getting stuck on what the next one should be.

My action step for you is to go out there and create it. I would love to see if you end up creating a new video as a result of listening to this episode, make sure to share it on Instagram, tag me at Sonja underscore teach so that I can check it out and see it. I love to support you, encourage you and leave a comment on one of your videos.

So. I hope that advice was helpful. Again, don't forget to create a video without overthinking. Let me know how it goes. I'd love to hear about it and connect with you over on Instagram.

I hope you enjoy the show. And if you did remember just subscribe and to stay updated, head over to my Instagram at Sonia_teach. I'm Sonia, and I'll see you next time.

Episode 3: Busting Common Myths about YouTube

TRANSCRIPTION:

Welcome to the Sonia teaches video podcast, where we talk about launching YouTube channels, that you can start generating more sales in your business without working more hours. Welcome to the show.

Have you ever heard of YouTube experts say you need to post at least once a week to be successful? Some even say it needs to be twice a week when you're getting started. And although the advice might be helpful to some, if you're like me and you are a busy mom or you have health conditions, or you just have a lot on your plate, whatever that might look like, then the idea of posing videos, one to two times every single week forever, basically.

May seem pretty daunting to you, and it may be the reason why you are hesitant to even start to even begin. So in this episode, we're going to be talking about some common myths in regards to YouTube, and we're going to bust those myths. And I hope that I can kind of change your perspective around YouTube.

So if you are having some of these doubts that are holding you back from actually getting started, then I think this episode is really. Be beneficial for you. So, as I said, um, a lot of experts recommend posting every week. Honestly, I it's few and far between when I hear someone say it's okay to post less frequently than that.

And I understand why they recommend that. It's not only because your viewers come to expect that you're going to have a new video out every week. So, not only is it beneficial for your audience, but it's also beneficial for you as when you're creating more videos, you get better over time, you have more practice, you improve your skill sets.

That being said, a lot of that advice that's being given is from people that are either they're relatively young. They have more time. On their hands to create all this content, they have that flexibility in their schedule to be able to create all this content. Or they have a team of people to help them.

So yes, they might be the ones that are featured in the video at themselves. Um, but they have a team of people that are helping them to strategize, to plan the video, to outline the video, to edit the video, to publish the video. So if you are basically doing this on your own, maybe you plan to hire a video editor, but you're for the most part, trying to get this done on your own, then.

The idea of posting one to two times a week, when you already have enough on your plate can be very daunting. And alternatively, a lot of people might say, okay, so if you want to be consistently posting once a week, you have to create multiple videos at once. You have to dedicate a day each month to create four to six videos all at once batch create them.

And I know for me, at least like I've tried doing that and. Too difficult. It's really exhausting to try and record multiple videos all in one day. So that just, that advice never worked for me. And maybe you can relate to that. Um, so basically what I'm suggesting instead is that you post. One to two times per month.

So either you're posting, you know, I still want you to post on a consistent schedule as to the best of your ability, but I don't want you to worry about thinking that you need to post. Every single week, but just try like the first week of every month or the first and third week of every month or something like that.

And it doesn't have to be perfect. There are going to be times when maybe your kid gets sick and then you get sick and then your husband gets sick. Like, for example, what's going on in my household right now where everyone is just getting sick over the course of a month. And it's just kind of. Forces you to put everything on hold, or maybe you get just really busy in your business.

It could be that you have taken on a lot of clients. And so YouTube just kind of gets pushed aside and is less of a priority. So they're going to be seasoned in junior life where you may not be able to be as consistent. You may not be able to produce content as frequently. And I want to tell you that that's okay.

That is absolutely okay. What's important advice that I want to give you is that when you are creating videos, you want to have intention behind them. You want to have a strategy you want. Videos that have a purpose and a goal behind them. Because if you are doing that, if you are creating videos that are solving a problem for your ideal customers, then people are going to watch.

They're going to be interested, even if you're not posting every single week, they're still going to be interested in seeing your content because it's helping them solve a problem that they're experiencing. So that's the first thing I want to talk about. The next thing I want to talk about. You know, you might see your favorite YouTubers.

If you watch as many YouTube videos as I do, you might see these YouTube channels that have, you know, a hundred thousand subscribers or a million subscribers and their video quality is just incredible. Like they have really high quality cameras. They probably have multiple cameras, multiple microphones, all kinds of lighting equipment set, everything just looks like so professional and you might be feeling like, wow, I just live in a small house or a small apartment.

And where am I going to record these videos? I don't have the space for a fancy lighting set up. I don't have the money to spend a thousand dollars on, on a camera. And so I just want to tell you that you don't have to use all that. A lot of other YouTube experts will say, just start with your phone. And I think that that can be good advice, but the problem with starting with your phone is that.

I mean, videos take up a lot of storage. And so your storage is going to fill up really quickly. If you are just using your phone to record your videos. So personally, I recommend using a webcam and I have a lot to take in the nine 20. It has brought me from zero subscribers to over 10,000 subscribers. I purchased my professional cannon, M 50.

After I believe after I hit the 10,000 subscriber mark. So a lot of people talk about like, Hey, you don't need professional equipment and they're still using it themselves. But I literally built this channel and. I mean maybe three and a half years in is when I bought a professional camera. So, and the other thing about having like fancier equipment is that it can actually be more difficult to use.

And so it can be another obstacle that stands in your way of creating video. Okay. So we've talked about, you know, if you don't post every week, that's okay. We talked about you don't necessarily have to have a professional camera, just start with your phone or a webcam. And now I want to talk about another thing that I see people get stuck on, and that is feeling like they need to script out every word of their videos.

So I know that there are some people that script their videos, word for word, and read from a teleprompter. If you choose to do that, That's okay. Personally, I find it kinda tacky. I don't really like the idea of just, you know, being so scripted and being like overly structured that it feels kind of fake and, um, just like too formal.

I think that I think that YouTube videos can be really effective if you let the conversation flow more naturally. Um, obviously you still need to have like structure to your video, but you don't necessarily have to like, be reading something word for word, especially because if you're reading from a teleprompter, your viewers can usually tell, and it can be really distracting because like they can see your eyes moving, following this grip that you're reading.

Personally, I find it distracting when I see someone reading from a teleprompter, if I can tell. So instead of thinking that you need to have a script word for word that you follow, I instead would recommend that you create some sort of outline, just basically a bullet point list of what you want to talk about.

Starting from something that hooks in your, in your viewer gets their attention in the beginning of the video. Which makes them want to keep watching. And then a breakdown of like, okay, here are the steps that we're going to go through. Here are the tips that we have, and then just kind of let it flow from there.

If you want to learn more about how to outline your videos, plan your videos. If you are like listening to me talk right now. And you're like, okay, Sonia, but I need. Guidance than that. Like, I need more detail, definitely go to soniateachesvideo.com because my course money-making video goes more in depth on how to actually do this effectively.

But just to summarize, I don't want you to feel like you need to literally. Perfect script prepared. Just have some bullet points of what you want to cover. Do the best that you can recognize that there might be some things that you need to cut out in the editing process, but that is just a good place to start is not getting too caught up in having this perfect plan, but just going and making the video, like just putting yourself out there, creating the video and recognizing that your first couple videos, your first 10 20, 30 videos.

Are probably going to suck and that's okay. You'll get better over time. I mean, I'm still figuring things out. I've been on YouTube for four and a half years now, and I'm still figuring it out. I'm still trying to improve and get better at what I'm doing. So it's just a, it's a growing, learning process that it's just, it's a journey.

It's not like you're trying to reach this milestone and then you stop. It's a, it's a journey of an experience that you have. So I hope that going through those, you know, busting those myths was helpful for you. And I hope that shows you that starting a YouTube channel is not as daunting as it seems. I really encourage you to just.

Just go out there and try, put yourself out there, try. And if you're thinking Sonia, that sounds great, but like how do I plan a video without using a script? I actually have a video on my channel that gives you a behind the scenes of how I plan my videos, how I use this. Basically template to break down my video without actually writing a script word for word.

So if you want to check out that video, I'm going to leave it in the show notes, um, so that you can watch it otherwise. Thanks so much for tuning into this episode and I will. See you in the next one.

I hope you enjoy the show. And if you did remember just subscribe and to stay updated, head over to my Instagram at sonia_teach  I'm Sonia and I'll see you next time.

Episode 2: Why I Left Teaching

TRANSCRIPTION:

Welcome to the Sonia teaches video podcast, where we talk about launching YouTube channels, that you can start generating more sales in your business without working more hours. Welcome to the show.

I'm really excited for today's episode, because I want to talk about my story and what brought me to where I am today. And I hope that you can resonate with this story. And if you do make sure to send me a message on Instagram. At Sonia_teach and tell me what you thought and how you can connect with my story.

So it all started in 2014 when I was a first-year teacher. And I started experiencing a lot of health issues where I wasn't sleeping at night. Um, I was extremely stressed and anxious. I was experiencing knee pain and it was difficult to walk. It was difficult to climb stairs. There was just a lot of things that were kind of like piling on top of each other to a point where it became.

On sustainable for me to, to be in the classroom. And I ended up going on sick leave before the year ended. So I did not complete my first year as a teacher, but I did try to go back actually. So I did ended up going back for my master's degree in special education. And I went back into the classroom thinking like, okay, now that I have my master's degree, It's going to be better this time around, I'm going to try this again in a different environment, closer to home and see how this goes.

So I ended up getting a. Teaching assistant job. I didn't get a full-time teaching job right away. And while I was doing that, the same issues came up, uh, lots of anxiety, lots of tension, that pressure that I was putting on myself to, you know, be the best teacher I could be even as an assistant, um, feeling intense pain in my knees, difficulty walking, standing, things like that.

And it just got to a point where I was like, I, I don't know if I could do this anymore. And. I had, at the end of that school year, I had applied for a teaching job in my district. I didn't get it, but they did offer me a long-term substitute position. So I initially accepted that offer. But then over the summer, my health just completely just got worse.

And I was like, I couldn't drive. It was hard to like, hold the steering wheel. I was experiencing so much pain and I knew that it was time to just. Leave this dream behind and quit and, you know, hope for the best. At that time, I figured I would go back at some point, just maybe part-time or something like that.

And at the same period of time, I got engaged to my now husband and he was living in another state. So I was able to kind of use that as a reason why I was quitting teaching and saying no to the substitute job that I initially accepted. So when that happened, I moved to this new state where I currently live and I.

I was initially looking for jobs outside the home, but then I was in a lot of pain still. So I was like, okay, let's consider something that I could do online. How about online tutoring? And I came across this coach that was tutoring online and teaching other teachers how to do so. So I really resonated with that.

I ran my online tutoring business for a year. And during that time I got married, I got pregnant with my son and. While I was pregnant with my son, I was going to physical therapy. I was experiencing a lot of pain. And during that time, the physical therapist was actually like, Hey, you got. This condition, you have this chronic health condition that's, what's causing your pain.

And it was really a turning point for me because I was like, oh my goodness, I have been suffering for so long. Um, so many people just told me, you know, it's anxiety, it's stress. That's what's causing your knee pain. That's what's causing the physical pain and you're suffering. It's, it's basically like, kind of like they were saying, like, I'm just, it wasn't real almost.

Um, and for, for the first time in my life, Someone was validating that what I was experiencing was real and that it had an explanation not to say that anxiety and things like that. Aren't real because I struggle with that as well. But it was like someone saying, Hey, you know, your knee pain, the physical pain that you're experiencing, there's a reason for it.

It's a genetic condition. It's, you know, your body is structured differently than an, a normal person. This is what's going on. And it was so reassuring to me to get that information. Not only that, but after I had my son, you know, this particular condition gets worse, uh, during pregnancy and after having a child.

And I didn't know that I didn't know what this condition was until I was pregnant. And I'm just going to call it a connective tissue disorder because that's what it is. And so basically. After having my son, I was, you know, still a lot of pain. That's kind of a common theme here. Lots of chronic pain. And it was no longer feasible for me to sit in a chair for long periods of time.

Previously, I was able to. Tutoring sessions on my computer. I would be able to sit for an hour work with a student. And then after I had my son, it was just so painful for me to sit in the chair for more than like half an hour. And my physical therapist was also telling me like, Hey, you need to move around.

You shouldn't be sitting for long periods. You need to get up every 30 minutes. You need to do this and that in order to feel better. So I was realizing like, Hey, this tutoring thing, it's not working. And at the same time, I noticed that a lot of tutors while I was running my online tutoring business were kind of imitating the things that I was doing.

I had a tutor that completely copied my website. And at the time I was so. In theory, but then I took it as like, you know what people are imitating me because they are seeing what I'm doing and they're seeing that it's working. So what if I kind of transitioned into this coaching role where I can help people that are teachers who want to starting tutoring business, I can help teach them how so, you know, I'm getting, I'm monetizing the fact that they're just kind of.

Imitate me what I'm doing basically. And I started taking on coaching clients and it was just a whole game changer for me because my lifestyle really changed. After that point. I was no longer, you know, doing tutoring sessions all the time. I was just meeting with a few clients, you know, charging like a thousand dollars for a three-month package when I started and.

I also started selling digital products. I launched my first course, social media summer kickstart in the summer of 2019. And that was really fun. I had, I think, four students join and then I started selling a digital product starting in September, 2019. And it was a $27 product is still on my website today.

And it changed my life because at the time it wasn't selling super frequently, but. Then the pandemic hit in 2020. And all of a sudden my YouTube channel just blew up. Like before that I only had a couple hundred subscribers and that's amazing if you haven't many. Um, but it just completely took off.

People were desperate to figure out how to tutor online. And they went to my channel. They found my channel as a resource to help them. I actually had someone email me, um, and say that it completely changed his life because he and his wife had lost their jobs. They didn't know what to do. And they were able to set up an online tutoring business just based on my videos, just based on my free content.

And I thought that was so incredible. Like I could just cry thinking about it. Um, Just to know the amount of impact that I could make with a YouTube channel, like people all over the world, we're finding these videos and being able to just continue their careers because of it. And like, you know, having such a monumental impact on their lives lives with.

Such incredible feeling. And not only that, but my digital product started selling a lot. Like the volume of sales became a lot higher and then all of a sudden it went from like, you know, very sporadic to like very consistent because people were seeing a need for online tutoring. And it was really exciting for me.

It was like really exciting experience and. That's kind of what brought me to where I am today. I, you know, initially when I had my YouTube channel, I started it in 2018. I didn't really have any specific goals or plans for it. It wasn't until the, the pandemic, when all of a sudden people really needed the content that I felt inspired and motivated to start creating content on a more consistent basis and really.

Share value with people, help impact people's lives. And then since then I kind of transitioned out of helping teachers started tutoring business. I was kind of getting bored of that. I didn't really want to help people that were just starting their business anymore. I wanted to help establish business owners.

So that's how I got into helping people want you to channels. And that's something I'm really passionate about because I've seen the change that's happened in my. By generating passive income with my digital products. You know, it enables me to just supplement my husband's income because he's the primary income earner.

And it just feels so amazing to wake up in the morning and see that someone has purchased something that I created. Years ago, you know, it's an, a really amazing feeling. I want to empower you to have the experience of making money in your sleep, because it is so powerful and it will change your life.

And before. I started selling digital products on a consistent basis. I didn't think that it was possible for me to sell and make money in my sleep. I was like constantly journaling and writing affirmations about making money in my sleep and money coming easily, but it wasn't quite a reality yet. Um, but now it's become a reality.

It took time, but my YouTube channel, you know, the videos that I've created 20 19 22. They still generate so much traffic for me today. And people continue to buy my tutoring related digital products, even though I'm not talking about tutoring anymore. Like I have completely transitioned to teaching people YouTube.

And my tutoring products still sell consistently because of my old videos. So that's why YouTube is such a powerful tool. And that's why I'm just like telling people, like, please just give this a try. If you enjoy creating video. If you have, if you feel comfortable in front of a camera and you're already being consistent on social media, you know how to create content.

You've been in business a couple of years now, and you're ready to start generating passive income. You're ready to bring in more income streams. Then YouTube is a great avenue for you. And I, you know, I'd love to support you in launching your channel. And I just hope that. Continue to listen to these episodes.

So if you found this episode helpful, make sure to tag me on Instagram, share a screenshot and let me know what your thoughts were. Thanks so much for listening and I'll see you in the next one.

I hope you enjoy the show. And if you did remember just subscribe and to stay updated, head over to my Instagram at Sonia underscore I'm Sonia, and I'll see you next time.

Episode 1: My Mission for the Sonia Teaches Video Podcast

TRANSCRIPT:

Welcome to the Sonia teaches video podcast, where we talk about launching a YouTube channel, so that you can start generating more sales in your business without working more hours. Welcome to the show. In this episode, we're going to be talking all about the mission and purpose of this podcast, as well as explain the name of the podcast.

So, first of all, let's talk about our mission. My mission for you is to stop trading time for money so that you can be. Business. Doesn't require you to work 24/7 . We want to show you how to create sustainable marketing with YouTube so that you can spend less time on social media. So how does start a YouTube channel benefit you?

Well, it enables you to sell more of your courses or your digital products, if you have them and how does it affect your. Well, if you start a YouTube channel and you start selling more of your courses and digital products, you are able to start enjoying your vacations. Be more relaxed in your free time.

Have more time with your kids. Be more present as a parent and a spouse. If you are in a relationship and you become a better coach to your clients. So, how is my approach different than another YouTube strategist approach? Well, I really want to shift the narrative away from. Hustle culture. And I know if you are an able-bodied person and maybe you're used to working long hours, you don't have as much on your plate.

It could be really easy to get into hustling, working a lot and maybe being successful that way. But for me as a mom of two young children and having multiple illnesses, hustling is just not an option for me, even if I wanted to. So having a YouTube channel means that you don't have to be everywhere. You don't have to be showing up on every single platform.

You don't have to hustle and you can just enjoy your life more. So let's talk a little bit further about why you might be spending a lot of time on social media instead of creating more evergreen content on a YouTube channel. Well, you may see your favorite. Influencers that create tons of content.

Every day, they create reels. They create feed posts on Instagram. They're showing up in their stories. They're doing all the things they're also showing up on Facebook. Tick-tock every platform that there is. And one thing to keep in mind is if you have a big influencer or content creator that you follow chances are.

They have an entire team behind them. That's supporting them with creating this content. It is not their role alone to create all this content. So when you are seeing somebody that's a big entrepreneur, you know, they openly talk about, you know, making. Six seven figures in their business. Most likely they have a team of people behind them to support them through the entire process of being consistent with social media and showing up everywhere.

But for you and I, you might have an assistant, maybe you outsource certain aspects of your business depending on the level of business that you're at. But if you are. You know, on your own for the most part is solopreneur. Then you don't necessarily have the time or energy to be creating content in all these different places.

So that's why starting a YouTube channel can be so effective in helping you to save time and also earn more money without having to just struggle with. So you might be wondering how do we come up with the name? Sonia teaches video. Well, if you didn't know already Sonia teach is my married name. I know a lot of people get confused because I'm a former teacher, so they assume that it's just like a nickname, but that's actually my name.

And so I thought it'd be a fun plan where it's to say, Sonia teaches video. I bring that altogether. I didn't want to use YouTube as part of the name because, you know, trademark issues and things like that. Also, I didn't want to feel confined to just talking about YouTube because I think that video content in general can be so powerful.

We may not necessarily be talking about that in the next few episodes. The next few episodes, we'll definitely focus more on YouTube, but in the future we might kind of expand and talk more about just video content in general. So thanks again for listening and I'll see you in the next one.

I hope you enjoy the show. And if you did remember just subscribe and to stay updated, head over to my Instagram and Sonia_Teach I'm Sonia and I'll see you next time.

Trailer: What's Holding You Back From Starting a YouTube Channel?

TRANSCRIPTION:

Welcome to the Sonia teaches video podcast, where we talk about launching a YouTube channel so that you can start generating more sales in your business without working more hours. Welcome to the show. I'm Sonia I'm a former teacher who left the classroom due to chronic health issues. Four years ago, I decided to start a YouTube channel that is now grown to over 11,000 subscribers.

I want to share with you how I built a YouTube channel that has resulted in making sales in my sleep. It's your time to wake up to Stripe notifications in your inbox. This podcast was inspired by seeing so many other teachers leave the classroom due to burnout only to end up burnt out again. As business owners.

By listening to this podcast, you will learn. Game-changing YouTube can be for your life and business, because it is possible to reduce the number of hours you work with clients and start generating passive income. My mission is to help you stop trading time for money and start making money with digital products.

We will discuss my approach to YouTube, how you can get started. And if traditional advice from YouTube experts, hasn't worked for you, we will cover how you can make YouTube work in your favor. Want to learn more head over to my Instagram at Sonia_ teach and send me a DM saying I'm ready to make money on YouTube.